A collection of specialized skills for Amp, the AI coding agent.
Skills are domain-specific instruction sets that extend Amp's capabilities. When you invoke a skill, it loads detailed workflows, patterns, and techniques into the conversation context.
- brand-voice - Define or extract a consistent brand voice
- positioning-angles - Find the angle that makes something sell
- direct-response-copy - Write copy that converts
- lead-magnet - Generate lead magnet concepts
- content-atomizer - Transform content into platform-optimized assets
- email-sequences - Build email sequences that convert
- newsletter - Create best-in-class newsletters
- keyword-research - Strategic keyword research without expensive tools
- seo-content - Create SEO-optimized content that ranks
- orchestrator - Marketing strategist that routes to the right skill(s)
- ralph - Set up Ralph for autonomous feature development
- build-feature - Autonomous task loop for implementing features
- compound-engineering - Plan → Work → Review → Compound workflow
- prd - Generate Product Requirements Documents
- frontend-design - Create distinctive, production-grade interfaces
- dev-browser - Browser automation with persistent page state
- pdf - PDF manipulation (extract, create, merge, split, forms)
- docx - Word document creation, editing, and analysis
- xlsx - Spreadsheet creation, editing, and analysis
- web-artifacts-builder - Create multi-component HTML artifacts for claude.ai
Skills are automatically available in Amp. To use one:
Use the direct-response-copy skill to write a landing page for my SaaS product.
Or trigger naturally:
Help me write copy for my landing page.
Amp will load the appropriate skill based on your request.
Each skill is a folder containing a SKILL.md file with frontmatter:
---
name: my-skill
description: "Brief description. Use when... Triggers on: keyword1, keyword2."
---
# Skill Title
Instructions, workflows, and patterns go here.MIT